WP AI STACK / GUIDE

How to audit a WordPress site without guessing

A useful audit separates measurable technical facts from editorial judgement.

Begin with discovery

Confirm the site can be crawled and indexed. Check robots directives, canonical URLs, sitemap membership, and status codes before editing copy. A beautiful snippet cannot help a page that search engines cannot reach.

Review the search promise

A title and description should state what the page offers, who it helps, and why it deserves the click—without repeating site-wide boilerplate.

Prioritize the queue

• Fix accidental noindex directives and broken canonicals first.
• Add missing titles and descriptions next.
• Improve weak metadata after the gaps are closed.
• Review thin content only after confirming the page's actual purpose.